Recognition
Playground ProjectsType Directors Club 2022, Communication Design Award
ADC Young Ones 2022 Annual Awards, Communication Design, Shortlist
Graduate 360, Graduation Work of Year 2022Playground Project is a hypothetical event that explores the essence of play and the playground, an interactive activity for people of all ages within a public space. With a custom typeface inspired by the artists’ work as the capstone, the identity celebrates playscapes by creating a limitless playground for interaction with visitors. Utilizing new technologies, the event invites audiences to immerse the realm of playing in both physical and virtual spaces.
Related Projects: Glenstone
Visual Identity, Event Design, Interactive Installation
Special thanks to Qi Zhu, Charlie Shi, Brad Bartlett
RPOCESSExploring play as the engaging behavior and playground as the experimental fields, the identity system constructed as an open-ended playground allows the audience to experience new things, test out the unknown, and, most importantly, enter into a relationship with playground projects. Visitors can create play objects as part of the event based on the customized font generator.
The poster series serves as a creative canvas, showcasing a collection of playground projects crafted by visitors and artists across diverse perspectives.
BOOKLET
Playscapes, unlike other social spaces, are often overlooked and under-documented. Many visionary projects never moved beyond concept due to political or social constraints, as governments were hesitant to take risks on unconventional ideas. To honor their legacy, the project includes a booklet archiving both built and unbuilt playgrounds, along with the stories of the artists behind them.
SPATIALTo implement the experience of engaging, the dimensional explorations of identity system explore playground projects as a museum event in different spatial environments.
SOCIAL MEDIAThe social media campaign focuses on event promotions and sharing experiences. Playground Projects aims to extend possibilities of play, emphasis the functionality of playgrounds, and establish relationships between participants.